CforLP

Lifelong leadership learning in Cumbria

Bright Stars 2023

Ellenborough Academy

Sponsors

Week 1

Team name: Ellenborough's Treats for Pets

Tell us what you have been doing this week

This week we discussed our business partnership with Animal Concern. We completed our own research of what animal concern do and found out how they make a profit for their business. We discussed the meaning of business and profit. We created a mind map of things that we could create with animal concern so that we could have our own profit.

What did you learn this week?

We learnt about business and profit. We found out that to get a profit, usually businesses need to spend some of their own money first. We looked at our £50 and worked out how much value this was.

What did you find difficult this week?

Understanding profit

Week 2

Tell us what you have been doing this week

This week we met with Lauren and Jan from Animal Concern, we had lots of fun and played games with Lauren guessing the different breeds of dog and also completed a quiz from the RSPCC helping us to understand what to DO/NOT DO with our pets. We created a mind map with Lauren about how we could create a product to sell to our families/community. The children thought of things like special diamond leads/water trays that were robotic/pet treat boxes.

What did you learn this week?

Lauren helped us to understand the differences of pets that we may see.

What did you find difficult this week?

We discovered how hard it was to decide which product would be the best for the families in our local community. We decided not every family would need a diamanté lead for their cat.

Week 3

Tell us what you have been doing this week

This week we came up with our team name - Ellenborough's Treats for Pets. We wanted to let everyone know were we started our business idea and also give them a clue of what our business entailed. The children all took votes to decide which team name should win.

What did you learn this week?

We found out the importance of a 'snappy' business name that would allow our customers to know exactly what we are all about.

What did you find difficult this week?

We found it really tricky to make decisions. especially when our ideas are so great!

Week 4

Tell us what you have been doing this week

This week we designed a logo for our business project. Each child completed their own design and they made sure to include things like our business name, lovely, colourful drawings to help our customers understand our product and really excited to buy it.

What did you learn this week?

We understood the importance of good design branding to show off our business.

What did you find difficult this week?

It was very tricky to decide which logo should be the winning logo. We worked together and discussed what our families might like about each.

Week 5

Tell us what you have been doing this week

This week we looked on Pets at Home website to buy things to make our packs. Our financial team worked really hard to work out how much money we would need to invest first, before we could make our own money. We created a shopping list and placed our order.

We wanted to know more about our potential customers, so we created a Facebook post asking our viewers to interact to show which pet they had at home. This helped us with our shopping list as we didn't want to buy too much! It also got our business spoken about lots and got lots of engagement from our potential customers.

What did you learn this week?

We understood the importance of keeping our customers happy. We wanted to ensure that our product would sell and we would have the correct amount ready to buy!

What did you find difficult this week?

It was tricky understanding that we had to spend some of our money before we could make more.

Week 6

Tell us what you have been doing this week

Our shopping arrived and we met with Lauren and Jan. We started to put our plan in place and created 37 amazing treat bags for cats and dogs. The children worked systematically to ensure each treat bag had everything it needed. The children were so excited by this and Lauren and Jan were amazing help. We created lovely labels for each of our treat bags and discussed the importance of including our logo elements.

We held a sale at the front of our school and our retail team did an excellent job influencing our customers to buy from us. The marketing teams posters and banners worked a treat to

What did you learn this week?

How tricky it is to produce such an amazing product.

It takes a lot of hard work to persuade people to buy something.

What did you find difficult this week?

TIME !!

Week 7 - half term

Week 8

Tell us what you have been doing this week

This week our finance team have worked well together to count up and organise our profit. We still have some treat bags left, so our marking team are currently creating new posters to try and sell these.

What did you learn this week?

It was quite tricky deciding what we would love to do with our profit.

What did you find difficult this week?

Thinking of new and creative ideas so that we could continue to sell more treat bags,

For pupils to answer:
In one sentence please tell us what bright stars has meant to you?

For teachers to answer:
Can you tell us the impact this programme has had on your school?

Please provide your business plan.

Please provide your marketing plan.

Please provide your finance report/template.

Lifelong Leadership Learning in Cumbria